Meet the founder

I’m Jonathan, the founder of Farrier Partners.

I started Farrier with a simple conviction — most small businesses are let down not by lack of effort, but by unclear thinking and poor execution online.

My background is in web design, social media and marketing. I understand how to build an online presence that actually works — not just looks good. I studied Business Management at Oxford Brookes University, including a year abroad at Sacramento State California, and bring that thinking to every engagement.

I started with hospitality because the gap between how good a place actually is and how it looks online is enormous. A great cafe with a bad website and weak social media loses customers every day. That’s a solvable problem.

On the B2B side, I work with founders who want a thinking partner — someone who asks the right questions and builds a growth approach that makes sense for the business.

Farrier is intentionally small. I work with a limited number of clients at a time because doing the work properly matters more than doing a lot of it.

Jonathan Anderson – Founder, Farrier Partners.

What I Value

I value quality, discipline, and respect for the process.

I enjoy the thinking as much as the outcome. How something is built matters just as much as whether it works in the short term.

Outside of work, consistency and discipline are important to me. Those same principles carry directly into how I approach business, growth, and long-term partnerships.

Looking Ahead

I want Farrier to be known for the quality of its work and the outcomes it delivers — not its size or how many clients it takes on. Success looks like businesses that grow in a way that actually lasts, and knowing the work played a meaningful part in that.

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